PINK GRL PWR Project

PINK established the GRL PWR Fund to grant 10 young women $25,000 each to “power their dreams”.  I art directed and designed PINK’s GRL PWR Project app application and digital campaign collateral. To apply for the grant, applicants needed to submit a video proposal through the GRL PWR Project via the PINK Nation app. 

Creative concept, art direction, design


Application process

 

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